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.pulse-mkt .pm-home-motion-ready:before{content:"";z-index:70;background:linear-gradient(90deg, var(--pm-action), var(--pm-signal));height:2px;transform:scaleX(var(--pm-home-progress,0));transform-origin:0;pointer-events:none;position:fixed;inset:0 0 auto}.pulse-mkt .pm-home-motion-ready [data-motion-target=true]{transition:opacity .78s var(--pm-ease), transform .78s var(--pm-ease), filter .78s var(--pm-ease)}.pulse-mkt .pm-home-motion-ready [data-motion-target=true]:not([data-motion-view=true]){opacity:0;transform:translateY(16px)}.pulse-mkt .pm-home-motion-ready [data-motion-target=true][data-motion-view=true]{opacity:1;filter:none;transform:translateY(0)scale(1)}@keyframes pm-hero-enter{0%{opacity:0;transform:translateY(20px)}to{opacity:1;transform:translateY(0)}}.pulse-mkt .pm-home2-actions{flex-wrap:wrap;gap:12px;margin-top:31px;display:flex}.pulse-mkt .pm-home2-actions svg{width:16px;height:16px}.pulse-mkt .pm-live-dot{background:var(--pm-signal);border-radius:50%;width:7px;height:7px;animation:2.2s ease-out infinite pm-ping;box-shadow:0 0 0 5px #22d3ee1f}.pulse-mkt .pm-demo-badge{color:var(--pm-on-night-muted);font:600 12px/1 var(--font-mono);letter-spacing:.01em;align-items:center;gap:6px;display:inline-flex}.pulse-mkt .pm-demo-badge svg{width:12px;height:12px;color:var(--pm-signal)}.pulse-mkt :not(.pm-night) .pm-demo-badge{color:var(--pm-ink-muted)}.pulse-mkt .pm-home2-market{background:#fff}.pulse-mkt .pm-home2-market-grid{grid-template-columns:minmax(0,.72fr) minmax(460px,1fr);align-items:center;gap:clamp(42px,8vw,100px);display:grid}.pulse-mkt .pm-home2-market-copy h2{max-width:14ch;margin-top:16px}.pulse-mkt .pm-home2-market-copy p{max-width:49ch;margin-top:20px}.pulse-mkt .pm-home2-market-copy>a{color:var(--pm-action);align-items:center;gap:8px;margin-top:24px;font-size:13px;font-weight:800;display:inline-flex}.pulse-mkt .pm-home2-market-copy>a svg{width:15px;height:15px}.pulse-mkt .pm-divergence-card{background:linear-gradient(145deg,#fbfdff,#f0f5ff);border:1px solid #cfd9ef;border-radius:28px;padding:18px;position:relative;overflow:hidden;box-shadow:0 38px 90px -54px #071a3db8,inset 0 1px #fff}.pulse-mkt .pm-divergence-card:before{content:"";filter:blur(38px);pointer-events:none;background:#22d3ee24;border-radius:50%;width:310px;height:310px;position:absolute;top:-170px;right:-160px}.pulse-mkt .pm-divergence-head{justify-content:space-between;align-items:center;gap:18px;padding:4px 3px 16px;display:flex;position:relative}.pulse-mkt .pm-divergence-head>div{gap:5px;display:grid}.pulse-mkt .pm-divergence-head>div>span{color:var(--pm-action);font:800 12px/1 var(--font-mono);letter-spacing:.01em}.pulse-mkt .pm-divergence-head>div>strong{color:var(--pm-ink);letter-spacing:-.01em;font-size:13px}.pulse-mkt .pm-divergence-kpis{grid-template-columns:repeat(3,1fr);gap:8px;display:grid;position:relative}.pulse-mkt .pm-divergence-kpis>div{border:1px solid var(--pm-line);background:#ffffffd1;border-radius:13px;gap:4px;padding:13px 14px;display:grid}.pulse-mkt .pm-divergence-kpis span{color:var(--pm-ink-muted);font:700 12px/1 var(--font-mono);letter-spacing:.04em}.pulse-mkt .pm-divergence-kpis strong{color:var(--pm-action);letter-spacing:-.04em;font-size:clamp(20px,2.5vw,29px);line-height:1}.pulse-mkt .pm-divergence-kpis small{color:var(--pm-ink-muted);font-size:12px}.pulse-mkt .pm-divergence-kpis [data-tone=sku] strong{color:var(--pm-bad)}.pulse-mkt .pm-divergence-kpis [data-tone=gap]{background:var(--pm-night);border-color:var(--pm-night)}.pulse-mkt .pm-divergence-kpis [data-tone=gap] span,.pulse-mkt .pm-divergence-kpis [data-tone=gap] small{color:var(--pm-on-night-muted)}.pulse-mkt .pm-divergence-kpis [data-tone=gap] strong{color:var(--pm-signal)}.pulse-mkt .pm-divergence-chart{aspect-ratio:760/360;border:1px solid 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i[data-tone=risk]{background:var(--pm-bad);box-shadow:0 0 0 4px #fff0f3}.pulse-mkt .pm-divergence-events i[data-tone=signal]{background:var(--pm-action);box-shadow:0 0 0 4px var(--pm-action-soft)}.pulse-mkt .pm-divergence-events p{color:var(--pm-ink-muted);font-size:12px;line-height:1.35}.pulse-mkt .pm-divergence-events strong{color:var(--pm-ink);font-size:12px;display:block}.pulse-mkt .pm-divergence-foot{color:var(--pm-ink-muted);font:600 12px/1 var(--font-mono);flex-wrap:wrap;align-items:center;gap:12px 18px;padding:14px 3px 0;display:flex}.pulse-mkt .pm-divergence-foot span{align-items:center;gap:6px;display:inline-flex}.pulse-mkt .pm-divergence-foot i{border-radius:50%;width:8px;height:8px}.pulse-mkt .pm-divergence-foot i[data-tone=market]{background:var(--pm-action)}.pulse-mkt .pm-divergence-foot i[data-tone=sku]{background:var(--pm-bad)}.pulse-mkt .pm-divergence-foot small{margin-left:auto}@keyframes pm-draw-chart{to{stroke-dashoffset:0}}@keyframes pm-chart-fade{to{opacity:1;transform:translateY(0)}}@keyframes pm-svg-fade{to{opacity:1}}.pulse-mkt .pm-home-motion-ready [data-home-act=market-model] .pm-data-path{stroke-dasharray:1;stroke-dashoffset:1px}.pulse-mkt .pm-home-motion-ready [data-home-act=market-model][data-in-view=true] .pm-market-path{animation:pm-draw-chart 1.15s var(--pm-ease) .35s forwards}.pulse-mkt .pm-home-motion-ready [data-home-act=market-model][data-in-view=true] .pm-sku-path{animation:pm-draw-chart 1.25s var(--pm-ease) .55s forwards}.pulse-mkt .pm-home-motion-ready [data-home-act=market-model][data-in-view=true] .pm-sku-area{animation:.8s .95s forwards pm-chart-fade}.pulse-mkt .pm-home-motion-ready [data-home-act=market-model][data-in-view=true] .pm-chart-event-one{animation:pm-svg-fade .55s var(--pm-ease) 1.05s forwards}.pulse-mkt .pm-home-motion-ready [data-home-act=market-model][data-in-view=true] .pm-chart-event-two{animation:pm-svg-fade .55s var(--pm-ease) 1.22s forwards}.pulse-mkt .pm-home-motion-ready [data-home-act=market-model] .pm-chart-tag{opacity:0}.pulse-mkt .pm-home-motion-ready [data-home-act=market-model][data-in-view=true] .pm-chart-tag[data-kind=event]{animation:pm-svg-fade .55s var(--pm-ease) 1.1s forwards}.pulse-mkt .pm-home-motion-ready [data-home-act=market-model][data-in-view=true] .pm-chart-tag[data-kind=line]{animation:pm-svg-fade .5s var(--pm-ease) 1.3s forwards}.pulse-mkt .pm-home2-feature-atlas{background:radial-gradient(55% 55% at 88% 5%, #2563eb38, transparent 68%), radial-gradient(42% 48% at 5% 92%, #7c3aed1f, transparent 70%), var(--pm-night);position:relative;overflow:hidden}.pulse-mkt .pm-home2-feature-atlas:after{content:"";pointer-events:none;opacity:.28;background-image:radial-gradient(circle,#ffffff21 1px,#0000 1.3px);background-size:28px 28px;position:absolute;inset:0;-webkit-mask-image:linear-gradient(#000,#0000 82%);mask-image:linear-gradient(#000,#0000 82%)}.pulse-mkt .pm-home2-feature-atlas .pm-wrap{z-index:1;position:relative}@keyframes pm-story-enter{0%{opacity:0;transform:translateY(24px)scale(.985)}to{opacity:1;transform:translateY(0)scale(1)}}.pulse-mkt .pm-home2-section-head{grid-template-columns:minmax(0,1fr) minmax(280px,.58fr);align-items:end;gap:26px clamp(40px,8vw,104px);margin-bottom:clamp(38px,6vw,62px);display:grid}.pulse-mkt .pm-home2-section-head h2{max-width:16ch;margin-top:15px}.pulse-mkt .pm-home2-section-head>p{max-width:51ch}.pulse-mkt .pm-proof-tabs{border:1px solid var(--pm-line);background:#fff;border-radius:28px;overflow:hidden;box-shadow:0 34px 88px -62px #071a3dd9}.pulse-mkt .pm-proof-tablist{border-bottom:1px solid var(--pm-line);background:#f8faff;grid-template-columns:repeat(4,1fr);display:grid}.pulse-mkt .pm-proof-tablist button{min-height:68px;color:var(--pm-ink-muted);border-right:1px solid var(--pm-line);justify-content:center;align-items:center;gap:10px;padding:14px;font-size:12px;font-weight:750;display:flex;position:relative}.pulse-mkt .pm-proof-tablist button:last-child{border-right:0}.pulse-mkt .pm-proof-tablist button:after{content:"";background:0 0;border-radius:999px;height:3px;position:absolute;bottom:-1px;left:20px;right:20px}.pulse-mkt .pm-proof-tablist button span{color:var(--pm-action);font:700 12px/1 var(--font-mono)}.pulse-mkt .pm-proof-tablist button[aria-selected=true]{color:var(--pm-ink);background:#fff}.pulse-mkt .pm-proof-tablist button[aria-selected=true]:after{background:var(--pm-action)}.pulse-mkt .pm-proof-panel{min-height:440px;animation:pm-rise .36s var(--pm-ease);grid-template-columns:minmax(0,.8fr) minmax(420px,1.2fr);gap:clamp(38px,7vw,92px);padding:clamp(32px,6vw,68px);display:grid}.pulse-mkt .pm-proof-panel-copy>span{color:var(--pm-action);font:800 12px/1 var(--font-mono);letter-spacing:.01em}.pulse-mkt .pm-proof-panel-copy h3{max-width:15ch;color:var(--pm-ink);letter-spacing:-.035em;margin-top:16px;font-size:clamp(27px,3.7vw,43px);font-weight:800;line-height:1.08}.pulse-mkt .pm-proof-panel-copy>p{max-width:48ch;color:var(--pm-ink-soft);margin-top:18px;font-size:15px;line-height:1.65}.pulse-mkt .pm-proof-facts{flex-wrap:wrap;gap:8px;margin-top:24px;display:flex}.pulse-mkt .pm-proof-facts small{color:var(--pm-action);background:var(--pm-action-soft);font:700 12px/1 var(--font-mono);border-radius:999px;padding:6px 9px}.pulse-mkt .pm-proof-panel-data{flex-direction:column;justify-content:center;display:flex}.pulse-mkt .pm-proof-metrics{grid-template-columns:repeat(3,1fr);gap:10px;display:grid}.pulse-mkt .pm-proof-metrics>div{border:1px solid var(--pm-line);background:var(--pm-surface-2);border-radius:15px;gap:10px;padding:18px;display:grid}.pulse-mkt .pm-proof-metrics span{color:var(--pm-ink-muted);font:650 12px/1.25 var(--font-mono)}.pulse-mkt .pm-proof-metrics strong{color:var(--pm-action);letter-spacing:-.03em;font-size:clamp(20px,2.8vw,30px)}.pulse-mkt .pm-proof-metrics [data-tone=good] strong{color:var(--pm-good)}.pulse-mkt .pm-proof-metrics [data-tone=risk] strong{color:var(--pm-bad)}.pulse-mkt .pm-proof-decision{color:#fff;background:var(--pm-night);border-radius:16px;margin-top:12px;padding:22px 54px 22px 22px;position:relative}.pulse-mkt .pm-proof-decision span{color:var(--pm-signal);font:800 12px/1 var(--font-mono);letter-spacing:.01em}.pulse-mkt .pm-proof-decision p{color:#e8edf9;margin-top:9px;font-size:14px;font-weight:650;line-height:1.5}.pulse-mkt .pm-proof-decision>svg{width:20px;height:20px;color:var(--pm-signal);position:absolute;top:50%;right:20px;transform:translateY(-50%)}.pulse-mkt .pm-home2-decision{position:relative;overflow:hidden}.pulse-mkt .pm-home2-decision:before{content:"";background:radial-gradient(circle,#22d3ee2e,#0000 66%);border-radius:50%;width:700px;height:700px;position:absolute;top:-160px;left:-220px}.pulse-mkt .pm-decision-copy h2{max-width:14ch;margin-top:15px}.pulse-mkt .pm-decision-copy>p{max-width:52ch;margin-top:20px}.pulse-mkt .pm-home2-cases{background:#f8faff}.pulse-mkt .pm-use-case-grid{counter-reset:cases;grid-template-columns:repeat(2,1fr);gap:18px;display:grid}.pulse-mkt .pm-use-case-grid article{border:1px solid var(--pm-line);min-height:460px;transition:transform .28s var(--pm-ease), border-color .28s ease;background:#fff;border-radius:22px;flex-direction:column;padding:clamp(25px,3.4vw,38px);display:flex;box-shadow:0 22px 62px -52px #071a3dbf}.pulse-mkt .pm-use-case-grid article:hover{border-color:#a8bef0}.pulse-mkt .pm-use-case-head{justify-content:space-between;align-items:center;display:flex}.pulse-mkt .pm-use-case-head span{color:var(--pm-action);font:800 12px/1 var(--font-mono)}.pulse-mkt .pm-use-case-head svg{width:32px;height:32px;color:var(--pm-action);background:var(--pm-action-soft);border-radius:10px;padding:7px}.pulse-mkt .pm-use-case-grid h3{max-width:18ch;color:var(--pm-ink);letter-spacing:-.03em;margin-top:25px;font-size:clamp(23px,3vw,31px);font-weight:800;line-height:1.13}.pulse-mkt .pm-use-case-grid dl{gap:0;margin-top:24px;display:grid}.pulse-mkt .pm-use-case-grid dl>div{border-top:1px solid var(--pm-line);grid-template-columns:70px 1fr;gap:12px;padding:12px 0;display:grid}.pulse-mkt .pm-use-case-grid dt{color:var(--pm-action);font:800 12px/1.5 var(--font-mono)}.pulse-mkt .pm-use-case-grid dd{color:var(--pm-ink-soft);font-size:12.5px;line-height:1.55}.pulse-mkt .pm-use-case-grid article>a{color:var(--pm-action);align-items:center;gap:7px;margin-top:auto;padding-top:18px;font-size:12px;font-weight:800;display:inline-flex}.pulse-mkt .pm-use-case-grid article>a svg{width:14px;height:14px}.pulse-mkt .pm-plan-grid{grid-template-columns:repeat(3,1fr);align-items:stretch;gap:16px;display:grid}.pulse-mkt .pm-plan-grid article{border:1px solid var(--pm-line);background:var(--pm-surface-2);border-radius:22px;flex-direction:column;min-height:430px;padding:30px;display:flex;position:relative}.pulse-mkt .pm-plan-grid article[data-popular=true]{color:#fff;background:var(--pm-night);border-color:var(--pm-night);transform:translateY(-8px);box-shadow:0 30px 75px -44px #2563ebb8}.pulse-mkt .pm-plan-popular{color:var(--pm-night);background:var(--pm-signal);font:800 12px/1 var(--font-mono);border-radius:999px;padding:5px 8px;position:absolute;top:18px;right:18px}.pulse-mkt .pm-plan-grid article>div>span{color:var(--pm-action);font:800 12px/1 var(--font-mono);letter-spacing:.01em}.pulse-mkt .pm-plan-grid article[data-popular=true]>div>span{color:var(--pm-signal)}.pulse-mkt .pm-plan-grid article>div>p{color:var(--pm-ink-muted);margin-top:8px;font-size:12px}.pulse-mkt .pm-plan-grid article[data-popular=true]>div>p{color:var(--pm-on-night-muted)}.pulse-mkt .pm-plan-price{align-items:baseline;gap:7px;margin-top:28px;display:flex}.pulse-mkt .pm-plan-price strong{color:var(--pm-ink);letter-spacing:-.04em;font-size:clamp(28px,4vw,42px)}.pulse-mkt .pm-plan-grid article[data-popular=true] .pm-plan-price strong{color:#fff}.pulse-mkt .pm-plan-price span{color:var(--pm-ink-muted);font-size:12px}.pulse-mkt .pm-plan-grid article[data-popular=true] .pm-plan-price span{color:var(--pm-on-night-muted)}.pulse-mkt .pm-plan-grid ul{gap:11px;margin-top:28px;display:grid}.pulse-mkt .pm-plan-grid li{color:var(--pm-ink-soft);align-items:center;gap:9px;font-size:12px;display:flex}.pulse-mkt .pm-plan-grid article[data-popular=true] li{color:var(--pm-on-night-muted)}.pulse-mkt .pm-plan-grid li svg{width:14px;height:14px;color:var(--pm-good);flex:none}.pulse-mkt .pm-plan-grid article[data-popular=true] li svg{color:var(--pm-signal)}.pulse-mkt .pm-plan-grid article>.pm-cta{justify-content:center;margin-top:auto}.pulse-mkt .pm-plan-grid article>.pm-cta svg{width:15px;height:15px}.pulse-mkt .pm-pricing-note{color:var(--pm-ink-muted);text-align:center;margin-top:22px;font-size:12px}.pulse-mkt .pm-pricing-note a{color:var(--pm-action);font-weight:750;text-decoration:underline}.pulse-mkt 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